Bike Is Best: Toby Martin, Part 2

Toby Martin is half of Human Creative - a creative agency with tens of millions of content views in the cycling industry.

In Part 2 we talk about:

- Bike Is Best

- Cycling's target audience

- How teams can improve their marketing.

Follow Monument Cycling on Twitter, Instagram, and Facebook.

Subscribe to the Monument Cycling Podcast and join the #MonumentCC movement - DM us on social media to get involved.